2013 Winners of the Good Food Awards 

Recognizing great american food products:

The Good Food Awards celebrate the kind of food we all want to eat: tasty, authentic and responsibly produced.

It’s limited to America (which make sense as to buying locally), but I think it should probably also have a vendor category for small local supermarkets/brands who participate in promoting and selling these good goods.

Outside Mag: After two decades of dominance, Gore-Tex now has rivals 

A great read if you have a thing for Mountain Coop catalogs (like me). Gore-Tex's conquest of the outdoor equipement industry is staggering. I remember when it became mainstream and the object of desire in the playground: a new ski coat with gore-tex technology.

Fast Company: Profile of Jack Dorsey and Square 

I’ve always appreciated the simplicity of the idea behind this venture. Reading this makes me want to move to SF.

The New Yorker: Portrait of Sheryl Sandberg, Chief Operating Officer at Facebook 

To all the ambitious women around me, this is an inspiring must-read for all of you.

New Yorker: The iPad, the Kindle, and the future of books 

Great roundup from the New Yorker on the current state of the publishing business and how it’s adapting [or not] to the electronic formats and distribution with the Kindle, the iPad and the likes:

Publishing exists in a continual state of forecasting its own demise; at one major house, there is a running joke that the second book published on the Gutenberg press was about the death of the publishing business.

It’s not that bad, but the publishers don’t seem enthusiastic to change the business model.

Un court vidéo sur le voyage du bois Russe: de la coupe illégale à ton siège de toilette chez Wal-mart. So remote yet so close. 

Best use of web tags ever: Brand Tags asks you to tag each brand with your gut reaction of what it makes you think of. For example, for Lacoste, you get things obvious things like alligator or polo, but also tags like preppy, expensive, pretentious, french. Marty Neumeier (The Brand Gap) explains: A brand is not what you say it is, it’s what they say it is. 

BusinessWeek: How the top bloggers earn money. Mouin, j’ai pas choisi le bon crénau hein. Y’aurait fallu mettre en ligne des photos de chats qui parlent comme des ados illetrés

Great interview with entrepreneurial designer Robert Brunner. He started his business after college, then ditched that to work at Apple, then ditched that to work at Pentagram and is now setting up a new product design business called Ammunition.  

Ça à été linké à plusieurs endroits la semaine dernière sur le web, mais ça mérite tout de même une archive chez hippopocampe: All change: How the age of the static brand is coming to an end

Disney cartoon mashup: A Fair(y) Use Tale. “Professor Eric Faden of Bucknell University created this humorous, yet informative, review of copyright principles delivered through the words of the very folks we can thank for nearly endless copyright terms.”